WINGS Brand Guidelines

The colour, type and logo rules this website is built on — derived from the official WINGS logo.

The logo

One logo. Used exactly as supplied.

The WINGS logo is never redrawn, recoloured, stretched, simplified or rebuilt in SVG. The file shipped with this site is the supplied artwork with its white background keyed out.

Do

Place the logo on white or the cream tint. Keep clear space of at least the height of the “W” on every side. Minimum width 120px on screen.

Don’t

Don’t place it on dark or photographic backgrounds, don’t recolour it, don’t add effects, and don’t re-typeset “WINGS” in another font.

On dark

Where the layout is dark — the footer and the closing CTA — the logo sits on a white chip with rounded corners, never directly on the dark surface.

Admissions are open. Ages 4–15 · two 90-minute sessions a week.

WhatsApp WINGS
Colour

Sampled from the logo, not invented.

Every colour below is taken from the supplied artwork. Interfaces stay predominantly white and cream with deep-green type; lime is an accent, never a background for text.

Forest#0B3B1ALogo wordmark green. Primary text, dark surfaces, solid buttons.
Forest Deep#07290FButton hover, deepest gradient stop.
Pine#14512AMid-dark green. Gradient stop, dark panels.
Moss#3F7D2AWorking green. Links, icons, focus rings, small labels.
Leaf#6FA92CMid leaf green. Gradients and hover states.
Lime#9DC534The logo’s signature lime. Highlights, dots, accents.
Sprout#C6E08APale lime. Light gradient stop, tints.
Cream#F4F8EFSection background tint.
Ink#12401FBody copy on light backgrounds.
Muted#547059Secondary copy, captions, hints.
Alert#C0392BFunctional only — form errors. Never used decoratively.
Gradients

Three, used sparingly.

Sprout → Lime → Leaf--g-sky
Lime → Leaf → Moss--g-dawn
Moss → Pine → Forest Deep--g-deep

Light gradients are for icon tiles and accent bars. The deep gradient is the only one used behind white text — it clears 4.5:1 across its whole length.

Not sure which group fits? Tell us your child’s age and we’ll point you to the right one.

WhatsApp WINGS
Typography

Inter, with a display companion.

Display

Give Them WINGS.

Bricolage Grotesque 700 · -3% tracking
Heading

Skills For Today. Confidence For Life.

Inter 700 · -2% tracking
Body

Children need to learn beyond books. Academic knowledge is important, but a child’s ability to communicate matters just as much.

Inter 400 · 1.6 line-height
Eyebrow

What Children Learn At WINGS

Inter 700 · 22% tracking · uppercase

Would you like to see a session first? Trial sessions can be arranged.

WhatsApp WINGS
Voice

How WINGS sounds.

Warm, never babyishWritten for the parent, about the child.
Short declarative lines“They speak. They read. They perform.”
Progress, not comparisonNo rankings, no claims about other children.
No invented proofNo statistics, awards or testimonials unless supplied.

Questions about timings or fees? The quickest answer is on WhatsApp.

WhatsApp WINGS
WhatsApp